Oh yeah, be the cat that got the cream

A NED Subscription is most cost-effective solution that keeps you fully up to speed. Don't miss out.

with a ned Subscription


A ned subscription gives you access to all the ned due diligence and weekly market intelligence services plus...


Advice and support on all the pressures you face from the market today. 

We can come to your offices, meet in secure locations or through Zoom/Teams chats – it’s your call.

If what we did wasn’t confidential, we’d be out of business overnight, so rest assured you get all the benefits of our dataset, but how you decide to use it is entirely up to you and strictly confidential.

The Companies House financials are all in there as you’d expect, but it is the segmentation and intelligent selection and assessment of suppliers that makes the conclusions and benchmarks especially reliable. 

We help you assess whether teams are doing well in tough conditions or coasting in easy ones. We’ll show you how firms tackle dividend policies and retention of profits; what impact owner benefits have on management accounts and enterprise value. We’ll show you the investment tolerances required for major projects in marketing, sales, technology, recruitment and new service development.

ned market data goes back to 1995 and forward projections to 2025+ are based on the real potential of the real suppliers active in the market.

Real growth rates, profitability, investment tolerances, start-up metrics and M&A benchmarks are set out clearly in reports and email intel. Independent and factual, there are lessons here for business planning, strategic choices and budgeting.

These are the facts all private equity, investors, blue chips and regulators use.

We simply believe that the people who make up the market should see them too.

Before the VC orders your starter, or you knock on the door, make sure you know more than them about how the game really works here and now.

That’s applied business intelligence.

The ned subscriber package

from £750 per annum per director for a minimum of two directors

The most cost-effective solution. A ned subscription gives you access to everything: advice, email support, all the Due Diligence Reports on publication or update, and the weekly Intel service. You can add on-site and Zoom/Teams meetings as well as required.

We’ll be your ‘virtual non-exec’; an angel on your shoulder, with unlimited advice, email and intel support.


  • Cut to the chase: you get external, confidential, experienced and informed support just when you need it
  • Stay focused on the changes that matter: email and advisory support as required for 1 year; – for you, and – selected members of your leadership team
  • Confidential chats: use Zoom/Teams Q&As at a time and frequency of your choice to focus on how market changes affect you and your team
  • No surprises: the ned Due Diligence reports ensure you see how the land really lies – what firms do, not just what they say they do – you get them All
  • Stick to the facts: see the real M&A benchmarks and trends and new product investment parameters
  • Get the balance right: help with proven GTM, pricing and renewal strategies, technology imperatives and investment profiles

Prices start at £750 per annum per director for a minimum of two directors. 

Call now for a confidential discussion. You won’t be disappointed.

Annual Subscription for 2 Directors (more poa)

Billed once per year, 1 time

Let others worry about recruitment and sales gossip – here’s the facts, the big facts and nothing but the facts.

GDPR and Privacy Policy

European Union GDPR (General Data Protection Regulations)

The EU GDPR is designed to help all of us have more control over our personal data, and how is it used.

Who does the information GDPR apply to?

Data subjects, being all visitors and users of any website who are members of the European Union, and therefore who submit personal data. [replace name]  is the data processor and data controller of this site. You can find out more about this law here.

Privacy Policy

Effective from 25th May, 2018

This Privacy Policy sets out how we use and protect information that you may provide when you use this website.  Your privacy is protected and important to us. If you provide identifiable personal information it will only be used to help us fulfil your project requirements.

[replace name]  is the company who collects any personal data submitted through [replace url] 

We may update this policy periodically, please check this page to ensure that you are in agreement with any changes.

What We Collect

Personal information, basically any data that can be used to identify or contact you is collected so we can service your requirements.  This could include your name, business name, address details, email, telephone numbers, or information pertaining to your exhibition stand requirements. You may also at times be asked to leave a message about your enquiry or project brief. Websites also collect your IP address through the use of Cookies (find out more about cookies below).

If you opted-in to our mailing list, you may receive occasional emails on important updates or service information. You have the right to opt-out or and have any personal details removed at any time, please email [replace email address]

What We Do With The Information We Collect

Information is saved until the enquiry is dealt with, and then archived with the project or on cloud based systems if you are an ongoing client. We also retain your contact details and information in the emails you have sent, but you can request to have your personal details deleted at any time.

We will not sell, distribute, or lease your personal information to third parties unless we have your express permission, or are required by law to do so. We may use your personal information to send you relevant information about services we offer, or information you need as part of the services we offer.

Data Security

In our continued commitment to ensuring that your information is secure and to prevent unauthorised access or disclosure, we have suitable physical, electronic and managerial procedures in place to safeguard and secure the information we collect online.

  • Data is stored on a secure cloud-based server or on a secure, password protected computer with limited user access.
  • Sending information over the internet is generally not completely secure, and we can’t guarantee the security of your data while it’s in transit. Any data you send is at your own risk.
  • We have procedures including 2FA, passwords, restricted access and other security features in place to keep your data secure once we receive it.
  • [replace name]  will NEVER pass on your personal data to third parties without first getting your explicit consent.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used for direct marketing purposes
  • If you have previously opted-in to a mailing list, or provided other information, you can find out what information we hold, and ask us to remove or not to use any of it, by writing to, or emailing [replace email address]
  • You may request details of personal information which we hold about you.
  • If you believe that any information we are holding on you is incorrect or incomplete, please write to, or email us as soon as possible at [replace email address]  We will promptly correct any information.

Google Analytics

User and Event Data Retention

User-level and event-level data associated with Google Analytics cookies is retained for 14 months and then automatically deleted.

IP Anonymization

I have implemented IP Anonymization, simply put, the last three digits of your IP address are set to zeros in memory shortly after being sent to the Analytics Collection Network. The full IP address is never retained, or written to disk.


This site also uses Cookies, find out more or manage them here.